Celebrity-backed retail brands have opened more than 300,000 square feet of space in the U.S. in the last decade.
Kim Kardashian Called Desperate For Selling Dirty Birkin Bag For $70K
Vladimir Kim
Kim Lew
Can Kim Kardashian's Skims Sustain its Success at a $4B Valuation?, by Bridger
How Kim Kardashian's Skims revolutionised shapewear: the reality TV star's brand is worth US$4 billion, worn by SZA, former Victoria's Secret models, The White Lotus stars – and the US Olympics team
Kim Kardashian's Skims brand is now valued at $4b after just four years in business
Retail Pro International, LLC on LinkedIn: #retail #retailpro
Marketing Moves That Helped Skims Reach A $4 Billion Valuation
Kim Heirston
How Skims celebrity campaigns won the internet - Vox