Since we first introduced our Ultimate Sports Bra we've known it's pretty damn great. So great in fact, we have a few websites trying to capitalize on our success and frankly, we’re frustrated; and it looks like you are too. We’ve answered thousands upon thousands of comments, concerns, calls, emails, messages, and texts concerning this issue and wanted to give you a quick update on what’s happened and what we are doing to attempt to shut down copycat product lines. At the end of March, we made a video that Sara Marie, our owner was in to demonstrate the patented “zip, cinch, lift” technology that makes the Shefit Ultimate Sports Bra, the best high impact choice out there; everyone loved it. So much so that it accumulated over 10 million views in just a matter of days on our
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