Wacoal Acquires Lingerie Brand Lively for $85 Million to Expand

The DTC company, with stores in NYC and Chicago, hopes to grow its retail presence with the acquisition.

Wacoal Inks Deal to Acquire Lively, Adding Digital Lingerie Savvy

Wacoal acquires digitally native underwear brand Lively for $85 million - Chicago Business Journal

Wacoal Women's Lifted In Luxury Full Figure Lace Underwire Bra 855433 - Macy's

Legacy bra company Wacoal has acquired young lingerie startup Lively — after testing the newcomer's bras, we're not surprised

Lively, A Digital-First Lingerie Startup, Aims To Reinvent Retail By Taking Its Pop-Up Shop Cross-Country

Wacoal Superbly Smooth Underwire Bra (More colors available) - 855342 – Blum's Swimwear & Intimate Apparel

Body Magazine // Financial And General Interest News

Premium lingerie brand Wacoal to ventures in India - Indian Retailer

This Founder's Company Wasn't for Sale, Until the Perfect Buyer Showed Up

Wacoal womens Basic Benefits Contour T Shirt Bra, Rose Violet/Ballerina, 34D US at Women's Clothing store