How To Grow Your Brand On TikTok: Deconstructing e.l.f. Cosmetics

How To Grow Your Brand On TikTok: Deconstructing e.l.f. Cosmetics

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Makeup sales declined 22% during the pandemic. But despite the industry taking such a massive hit, one brand thrived. e.l.f. Cosmetics ended 2020 with Makeup sales declined 22% during the pandemic. But despite the industry taking such a massive hit, one brand thrived.

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e.l.f. Cosmetics on X: IT'S THE FINAL GIVEAWAY of 6 days of e.l.f., we're giving the product that broke the internet Halo Glow Liquid Filter! ✨ One lucky follower will receive three