Can Shein shift from bargain bin to legitimate fashion player?

The controversial Chinese fast fashion retailer has been cleaning up its image. Ahead of its IPO, we ask marketers if Shein has built a legitimate brand.

Shein: how to get rid of the bad reputation of champion polluter of fast fashion by dedicating himself to second hand

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No respect for industry': Charles & Ron suit copied on Shein, selling for €18

Above+Beyond on LinkedIn: It's set to be another rainy end to the

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Obsessed with the motion sensor bin ✨ #kmartfinds #kmart #kmarthaul #k

Brand strategy

Katey Harris on LinkedIn: #csiro #scienceiscool #brand

What is Temu? The cheap online site changing the way we shop, explained - Vox

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20 top How to find fashion bargains while secondhand shopping ideas in 2024

Shein: Fast-fashion workers paid 3p per garment for 18-hour days, undercover filming in China reveals