CUUP Founder Abby Morgan Talks Her Career and New Bra Brand

The CUUP founder on finding the perfect fit, her career, and more.

The Anti-Victoria's Secret Underwear Revolution Is Here - WSJ

CUUP: The Innovative New Bra Company That Promises to Make You

CUUP Wants to Transform the Lingerie Industry, One Size 34B Bra at

CUUP Founder Abby Morgan Talks Her Career and New Bra Brand

Abby Morgan created Cuup because women deserve sexy bras that

Former Free People and Blackstone Staffers Launch Cuup Bra Brand

The Perfect Fit: Lingerie Brands Are Now—Finally!—Making Bras for

Abby Morgan - Faherty Brand

Abby Morgan - Faherty Brand

The Anti-Victoria's Secret Underwear Revolution Is Here - WSJ

In Conversation with Cuup Cofounder and CMO Abby Morgan – Vitruvi