How Joe Freshgoods And His Friends Claimed Chicago's DIY Fashion Crown

The streetwear designer who counts Chance The Rapper as a day-one fan explains how he built his brand and why community comes first.

writing / selected work — tara chandra

Tara Mahadevan

How Joe Freshgoods And His Friends Claimed Chicago's DIY Fashion

Poet of Merch, King of Collabs: Joe Freshgoods Puts On For Chicago

The FADER - Home page 92

Joe Freshgoods and MCA Chicago Capsule Collection

Joe Freshgoods on Creative Directing New Balance Campaign

Chicago Reader print issue of April 20, 2023 (Vol. 52, No. 14) by

Inside the Closet of Joe Freshgoods - Coveteur: Inside Closets