Building an authentic brand takes more than just a strong marketing strategy. Greg Hoffman, former Chief Marketing Officer at Nike, knows this firsthand.
Greg Hoffman: books, biography, latest update
How Nike create emotion by design in 12 visuals, by Steffan Morris Hernandez
The Importance of Color Psychology in Your Corporate Identity
Bookomi / Greg Hoffman - Creative Leadership Lessons From a Life at Nike
Thoughts on maintaining organisational character while operating within a larger brand framework
057. Greg Hoffman: Emotion by Design, Greg Hoffman is Nike's former Chief Marketing Officer, a global brand leader, advisor, and speaker, and the author of Emotion by Design: Creative
Reading corner – Emotion by design by Greg Hoffman - HANDS ON tek
The Diary Of A CEO with Steven Bartlett - E150: The Marketing
How Nike build its brand : Greg Hoffman
Emotion by Design - Greg Hoffman
PDF) Download Emotion By Design: Creative Leadership Lessons from a Life at Nike - Greg Hoffman by RamonaBrun - Issuu
Creative leadership lessons from Nike with Greg Hoffman