Lulu who? A cult brand takes on the booming culture of 'dupes

The hashtag #dupe -- or cheaper alternatives to household names or luxury brands, but not considered counterfeits because most don

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Lululemon's brilliant dupe strategy should be duplicated by all brands

Dupes' clothing, perfume craze lures holiday shoppers as major brands fret

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Lululemon adopts unconventional approach to cope with knock-off 'dupes' flooding the market

Lululemon's brilliant dupe strategy should be duplicated by all brands