Millennial Moms

NEW YORK—Mothers have long made the majority of the buying decisions for their households. They currently hold 85 percent of purchasing power for their families… and it’s a lot of power. Parents currently spend $1 trillion each year on their offspring, not including college costs, and that figure is slated to grow in the coming years.

New shopping trends: Millennial Moms - Ads

Survey: Surprising Results on Millennial Moms and Faith

Marketing To Millennial Moms

How Marketers Can Appeal to 20-Something Millennial Moms

How Millennial Moms Really Feel About New Motherhood - The Find by Zulily

5 Tips on How to Successfully Market to Millennial Moms

Motherly: Survey: Millennial moms are committed to bringing back kindness — Making Caring Common

Millennial moms Archives - Fun Cheap or Free

Gen Z and Millennial Moms Have Very Different Parenting Ideals: Survey

WHAT MAKES THEM BUY: MILLENNIAL WOMEN & MILLENNIAL MOMS • The

How Brands Can Use Empathy to Connect With Millennial Moms

All of the Ridiculous Thoughts of Millennial Moms