Nike acquired Hurley from its founder Bob Hurley in 2002 and are now selling the brand to Bluestar Alliance LLC for an undisclosed fee with the deal expected to be finalized in December.
Nike Sells Hurley, Bluestar Alliance Deal Info
Nike may be about to sell Hurley
Action Sports Brands Trying to Keep Business Afloat
NIKE, Inc. Announces Sale of Hurley to Bluestar Alliance
Hurley: two former Nike buy EMEAs business
Boardsportsource issue 108 Sept/Oct 2021 by Source Magazine - Issuu
Nike Is Reportedly Considering Selling Hurley. We Saw Why.
Boardshorts, Swimwear & Beach Apparel
Nike to sell Hurley brand to Bluestar Alliance - Portland Business