The sportswear company has decided that only software has a future in Nike’s technology vision. That means cutting the FuelBand, including a slimmer version planned for the fall.
With FuelBand exit, Nike signals the limits of tech's appeal - CNET
Nike Will Lay Off 2% of Employees
NIKE+ FUELBAND - Keith Byrne
Nike lays off more than 1,500 people as CEO says 'I ultimately
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Report: Nike kills off the FuelBand, fires most of the hardware
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Nike to lay off 2% of employees, cutting more than 1,500 jobs
The Rise and Fall of Nike's Fuelband: Why it failed and what can
Two years on, Nike FuelBand finally gets a companion Android app
Nike+ FuelBand - Wikipedia
Nike+ FuelBand - Wikipedia