For 2023, Pantone Color Institute announced the new color 2023 year. In this blog you can find tips on how to use Viva Magenta in branding.
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Pantone's 2023 color of the year is 'Viva Magenta' : NPR
Pantone announced its Color of the Year 2023: Viva Magenta
Pantone's 2023 Color of the Year Is 'Viva Magenta
Pantone Color of the Year 2023: Viva Magenta (and Why It Matters) — The Wardrobe Consultant