Knix launches 'The Invisible Period' campaign to educate and break

Knix launches 'The Invisible Period' campaign to educate and break

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Since launching in 2013, underwear brand Knix has been working to dismantle taboos around the female body, said its founder Joanna Griffiths. The latest topic it's addressing is perimenopause.

90% of Women aren't prepared for menopause. Knix wants to change that.

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Period underwear maker Knix sparks conversations about perimenopause