Read this exciting story from Business Of Fashion August 2021. The market segment is evolving and is gradually moving towards organised retail. Indian consumers spend on innerwear products is significantly lower than other Asian peers, but currently with the emergence of new players, more and more consumers are building the habit of purchasing branded products.
Business Of Fashion August 2021 (Digital)
Lingerie Market Size, Share, Growth & Trends Report, 2030
Jockey: Jockey, Rupa, Dollar sales slip: Why Indians are buying
INSIDE STORY AN ANALYSIS OF INDIA'S INNERWEAR MARKET
INSIDE STORY AN ANALYSIS OF INDIA'S INNERWEAR MARKET
Goldman's Biggest Office Outside New York Shows India's Business
9 Best Men's Underwear 2024
Online Lingerie Market Size, Share, Growth, Trends, Industry
How India Shops Online 2022
Rupa Garments: The Inside Story - Forbes India
The Indian Inner & Comfort Wear Market: A Deep Perspective
Sales Of Innerwear Brands Are Falling In India. See Why