Women spend hundreds of dollars on clothes they wear only once or twice, and many of them claim that they are never trying to impress men with their sartorial decisions, but other women instead. They prefer to feel trendy even while sweating, but having the perfect yoga leggings, sports bras, or a pair of comfy sneakers can also be handy when they want to grab dinner after their yoga class. This doesn’t surprise us at all watching the activewear evolving throughout the years. From baggy sweatpants and old-school gym shorts that we remember from the 80s; to sleek, stylish workout clothing nowadays that is suitable for everyday outfits, worn by women who want to be well dressed anytime and anywhere. How Women Shop As with most consumers nowadays, female activewear shoppers are highly digital. They would rather buy a product online
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