Soma's NYC Pop-Up Bra Shopping Experience

Intimates brand Soma brought its newest product to life with a personalized, empowerment-focused shopping experience that invited customers to share their "bra-blems."
Intimates brand Soma brought its newest product to life with a personalized, empowerment-focused shopping experience that invited customers to share their bra-blems.

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Soma's NYC Pop-Up Bra Shopping Experience