Marketing Moves That Helped Skims Reach A $4 Billion Valuation

Recently Kim Kardashian’s shapewear brand Skims raised $270 million in funding, bringing its valuation to $4 billion. Here are some of the marketing moves that led to the company’s success.

SKIMS: The Marketing Strategy Behind Kim Kardashian's Shapewear Success

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Marketing Moves That Helped Skims Reach A $4 Billion Valuation

SKIMS: The Marketing Strategy Behind Kim Kardashian's Shapewear Success

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