Since launching in 2013, underwear brand Knix has been working to dismantle taboos around the female body, said its founder Joanna Griffiths. The latest topic it's addressing is perimenopause.
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A Look Back at Knix's 10 Most Iconic Campaigns of All Time
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knixassets.s3.aws.com/perimenopause-campaign
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Knix - Sport Your Period
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Femtech Insider on LinkedIn: Knix Launches “The Invisible Period” Campaign to Address Perimenopause…
Knix Launches “The Invisible Period” Campaign to Address Perimenopause Stigma
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