The mascots were intended to let white consumers indulge in a fantasy of enslaved people as submissive, self-effacing, loyal and contentedly pacified.
Aunt Jemima, Uncle Ben and the Cream of Wheat mascot, Rastus, feed into stereotypes of enslaved domestic servants in the pre-Civil War South.
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身份的挣扎——非裔美国人- 知乎
Decolonizing the Foods Lab - The British Columbia Food History Network
Are well fed slaves better than free poor people? - Quora
Aunt Jemima and Uncle Ben's, Rooted in Racist Imagery, to Change - WSJ
Did Uncle Ben really remove the black man on the face of every package? How is having a black mascot racist? Wasn't he the one who made the recipe for the rice
Black Owned Food Brands for Your Pantry - Topdust
Aunt Jemima and Uncle Ben deserve retirement. They're racist myths of happy Black servitude.
Aunt Jemima and Uncle Ben deserve retirement. They're racist myths of happy Black servitude.
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