Understanding Why Gen Z Drinks Less

Young adults in Generation Z are increasingly abstaining from alcohol. The drop in alcohol use, however, coincides with an increase in cannabis use.

Gen-Z on the market - Alcohol, sex, drugs and substitutes - Arthur Guiot - International Advertiser

Understanding Why Gen Z Drinks Less

Alesia Makaj on LinkedIn: Radical Leftist Turned Conservative

Gen Z: The Sober Curious Generation

Gen Z alcohol consumption in the U.S. - statistics & facts

Alesia Makaj posted on LinkedIn

Gen Z & Alcohol: Why They Prefer Quality Over Quantity

The Truth About How Much Millennials Are Drinking Now - YPulse

Alcohol, innovation timing and Gen Z, by Aine Rice

Technology Could Be Why Gen Z Is Drinking a Lot Less