At the center of the campaign are a unique set of bra straps, fittingly named Straps That Remind – a personal reminder for every woman to examine herself for early signs of breast cancer. | Health
Straps That Remind: Unique campaign launched to spread breast cancer awareness
ShowYourStrap campaign gets flak from some breast cancer survivors
Knot Our Pink Ribbon - Breast Cancer Action
Breast Cancer Awareness 2023: Share your stories, join our campaign, News
Bra-cams and other great creative from around the world - Digiday
Ubras combats breast cancer with pink label campaign
Check Out My Boobs As a Friendly Reminder to Get Your Mammogram
Future Dreams Magazine - Melissa Hemsley Cover by Future Dreams Charity - Issuu
Breast cancer survivors slam Marks and Spencer's #ShowYourStrap campaign
The Black Family Magazine - October Breast Cancer Awareness 2022 Edition by The Black Family Magazine - Issuu