What Happened to the Push-Up Bra? - InsideHook

When I first started wearing bras as a pre-teen in the late aughts, the idea of wearing anything other than a push-up bra was unimaginable. At the time, a still-dominant Victoria’s Secret seemed to be channeling most of its advertising budget into promoting the coveted “Bombshell Bra,” a stiff, foam contraption that promised to “add […]

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What Happened to the Push-Up Bra? - InsideHook