30% Of Women aged 18-44 in the UK have never had a Bra Fitting

Boux Avenue, the UK's leading lingerie specialists recently did a survey with YouGov, where they discovered 30% of women have never had a bra fitting*, with 20% only ever having had 1 bra fitting*.

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30% Of Women aged 18-44 in the UK have never had a Bra Fitting

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The founder on a mission to help women find the perfect-fitting bra - FemTech World

We measured 12 women and only one was wearing a well-fitting bra