Yoga Bar, acquired by ITC, to launch baby food products. Products to be priced Rs. 150-220, available on D2C channels & retail stores. Target 10K mothers/month in 1st year, 40% export revenue in 15 months, 20K outlets in 25 cities. Leveraging ITC's distribution & supply chain network.
yoga bar: ITC joins fray to buy into Yoga Bar with Rs 150 cr
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