Sports Direct Is on a Mission to Equalise Sport for All in COPA90's Women's Euros Campaign

Little Black Book, Agile Films’ Yoni Lappin directs the work harnessing the energy of the competition and unleashing a new generation of female ballers

Sports Direct champions women in football ahead of Euro 22

Sports Direct X COPA90 Women's Euros 2022 Campaign — Jasmin Sehra

BeInclusive EU Sport Awards

Equal play in sport report

TV ad: Sports Direct / Copa90: Girls Don't Like Football

Sports Direct X COPA90 Women's Euros 2022 Campaign — Jasmin Sehra

Sports Direct X COPA90 Women's Euros 2022 Campaign — Jasmin Sehra

Sports Direct X COPA90 Women's Euros 2022 Campaign — Jasmin Sehra

New Sports Direct campaign aims to improve visual representation

SPORTS DIRECT LAUNCHES EQUAL VIEW CAMPAIGN - Verge Magazine