Consumers expect their love brands to motivate them towards more climate-friendly behaviour.
Theoretical Framework. *Model 1: Brand love conceptualized as Perfect
PDF) You're so lovable: Anthropomorphism and brand love
PDF) You're so lovable: Anthropomorphism and Brand Love
PDF) You're so lovable: Anthropomorphism and brand love
News digest: Slovaks mourn deceased singer Žbirka
News digest: Slovaks mourn deceased singer Žbirka
Consumer strategy helps figure out how to use brand love
Why Loving Yourself Is The Key to Success
Move Your Brand from 'Like' to 'Love
30 Romantic Ways To Express Your Love Through Words & Actions
New! Children's Picture Book----Brand new book written by Lila Heifetz. Order from . - Lake Elsinore, CA Patch
This anthropomorphised brand is so loveable: The role of self-brand integration - ScienceDirect
The Key to Being a 'Loved' Brand by Consumers? Be Culturally Relevant