How intimates brands are trying to succeed where Victoria's Secret's inclusive rebranding isn't

While Victoria’s Secret is still the No. 1 women’s underwear brand, in terms of market share, there’s undoubtedly much more room for competitors like Aerie, ThirdLove, Skims, Parade, Lively and more.

Victoria's Secret hopes changing its racy fashion show can reverse toxic story

ヴィクトリアズ・シークレット の失敗に学ぶ、下着ブランドの成功戦略

Victoria's Secret - Wikipedia

The Rise And Fall Of A Mighty Empire Created By Victoria's Secret, by Nandini Nachiar

How Victoria's Secret Is Trying to Rebrand - The New York Times

Victoria's Secret attempts to revitalize brand. Too little, too late?

Unpacking the Victoria's Secret Rebrand

Victoria's Secret overhauls its fashion show in its latest move to be more inclusive

We're Nobody's Third Love, We're Their First Love”—The Architects of the Victoria's Secret Fashion Show Are Still Banking on Bombshells

Why the rebranding of Victoria's Secret hit a nerve, Marketing & Advertising News, ET BrandEquity

Sorry, Victoria's Secret, your 'woke' rebrand failed because it was performative pants, Barbara Ellen

Victoria's Secret Deal Done; Wexner to Step Down

Victoria's Secret is back — with an inclusive new vision, show and space - TheGrio