Will JCPenney's core customers come back and show their love? - RetailWire

JCPenney is giving up its flirtation with consumers that simply aren’t interested in shopping with the chain. The department store retailer is also rolling out a new campaign with one of its biggest fans to let current and former Penney shoppers know that “shopping is back” at the department store retailer. Will JCPenney succeed by “loving those who love” it?

Will Customers Shop Somewhere Else If Retailers Charge For Returns? - RetailWire

Killing JC Penney: Can The Iconic Retailer Be Saved?

JCPenney was once a shopping giant. Can it make a comeback?

Introducing Penny James: The JCPenney Fan in All of Us - Penney IP LLC

Will JCPenney's core customers come back and show their love? - RetailWire

JCPenney's merchandise chief on how the company plans to win back-to-school season by having the 'broadest assortment' - Modern Retail

How JC Penney's Lack in Customer Understanding Led to Its Demise

Nike says goodbye to more longtime wholesale partners - RetailWire

What will it take to fix J.C. Penney's shrinking sales problem? - RetailWire

JCPenney Builds Momentum with Multiyear, Self-Funded $1 Billion Reinvestment Plan and Commitment to Make Every Day and Dollar Count for Families Across America