The racy catwalk shows Victoria’s Secret is famous for don’t resonate as they once did, say critics. These up and coming brands may take over from the US market leader.
First published in 1903, South China Morning Post is Hong Kong’s premier English language newspaper and has the city’s most affluent and influential readership. With a reputation for authoritative, influential and independent reporting on Hong Kong and China. The newspaper is supported with its online publication and its Sunday edition, Sunday Morning Post.
Once the kingpin of the United States’ lingerie market, Victoria's Secret is increasingly falling out of favour as attitudes around women’s underwear shift.
What's sexy in China? Women buying lingerie spurn Victoria's Secret for homegrown brands
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Will China embrace plus-size fashion? Only if women stop wanting
Will China embrace plus-size fashion? Only if women stop wanting
How Victoria's Secret Can Save Itself
Will China embrace plus-size fashion? Only if women stop wanting
The return of a divisive lingerie brand
Victoria's Secret accused of ripping off black-founded brands
What's sexy in China? Women buying lingerie spurn Victoria's
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