Profitable, body-positive marketing is key to Shapermint's growth

Shapewear retailer Shapermint only launched in 2018, but it has more than $150 million in online sales to date, and is profitable.

Brand positioning: Building Revenue Growth: The Importance of Strong Brand Positioning - FasterCapital

Shapermint Parent Expands Body-Confidence Mission 12/04/2023

How to make your studio more body positive

99+ eCommerce Creatives and Facebook Ad Examples You Need to Swipe - Billo

Positioning for Profit: How Your Value Proposition Shapes Your Market Position - FasterCapital

What theoretical framework is most appropriate for analysing fashion markets? - Quora

How A 28-Year-Old Used Data To Sell $250 Million Of Shapewear Over Three Years

Case Study: Body-Positive Campaign Shapes Up To Be Winning Strategy 02/07/2020

Aerie Gets Real in Their New Body Positive Campaign

Shapermint reaps rewards with social media influencers

Body Positivity and Brands: is their mission authentic?

Memories Generate Sales, Not Clicks: Why Creating Future Demand Is The Key To Revenue And Profit Growth

Best bras for every shape and need, according to an expert - Good Morning America

Seven Key Priorities for CEOs With a Short Runway for Growth