Jacqui Palumbo, CNN The form-fitting bodysuits and undergarments that make up shapewear have become a lucrative business, with Spanx valued at $1.2 billion and Kim Kardashian’s Skims brand propelling her to billionaire status. Now, singer and rapper Lizzo will enter the market next month with Yitty, her new venture offering bras, leggings, shorts and more.
Grammy-winning singer Lizzo is launching a shapewear line called
Lizzo Says Kim Kardashian's SKIMS Line Helped Make Yitty Possible
How Lizzo makes and spends her millions: the Grammy winner worked
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Lizzo launches Yitty, a new body-positive shapewear line - Good Morning America
Lizzo launches Yitty, a new body-positive shapewear line - Good
Why Lizzo's New Shapewear Line YITTY Is So Important - Sustain
Lizzo Launches Her Own Shapewear: Yitty!
Lizzo on Her Shapewear Line Yitty Competing With Skims - WSJ
Lizzo on Her Shapewear Line Yitty Competing With Skims - WSJ
Lizzo's Shapewear Line YITTY Is Redefining Beauty Standards
Lizzo's brand Yitty launches gender-affirming shapewear
Lizzo on Her Shapewear Line Yitty Competing With Skims - WSJ