Women-first brand Harper Wilde makes the softest, most comfortable bras

It’s no secret that the bra industry could use a feminist revamp — and Harper Wilde is taking on the difficult task of shifting things. Harper Wilde is a women-first bra brand set on challenging the over-sexualized mainstream lingerie industry by prioritizing comfort and function in its products. Underwire bras range from a 32A to a 42F, while sports bras and bralettes come in sizes XS to 3XL.
It’s no secret that the bra industry could use a feminist revamp — and Harper Wilde is taking on the difficult task of shifting things. Harper Wilde is a women-first bra brand set on challenging the over-sexualized mainstream lingerie industry by prioritizing comfort and function in its products. Underwire bras range from a 32A to a 42F, while sports bras and bralettes come in sizes XS to 3XL.
It’s no secret that the bra industry could use a feminist revamp — and Harper Wilde is taking on the difficult task of shifting things. Harper Wilde is a

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