In strategy shift, Lancôme names Emma Chamberlain as new brand

The L’Oréal-owned brand chose the 21-year-old star as part of a wider shift towards pop culture.

In strategy shift, Lancôme names Emma Chamberlain as new brand

Emma Chamberlain: Get the Look

Laure Guilbault (@laureguilbault) / X

Practical Purchase Emma Chamberlain's Extremely Smokey Eyeliner at the Met Gala Is Sending Me Straight Back to 2003 — See the Photos, emma chamberlain 2023

star and content creator Emma Chamberlain named new face

Emma Chamberlain: Get the Look

How do you say beauty in French - Emma Chamberlain

Lancôme names new global brand ambassador

Welcome To Emma Chamberlain's Domain V Magazine, 42% OFF