Video] Barbara Martin Coppola on LinkedIn: #innovation #breastcancer #cocreation #coconception #decathlon…

The project I'm sharing with you today particularly resonated with me. Since 2017, Decathlon I Kalenji has been working in partnership with a regional cancer center (Centre Oscar Lambret) to co-create a bra for women affected by breast cancer and who had mastectomy. Breast cancer is the most common cancer in women. And sport plays an essential part in the healing process: it reduces the risk of recurrence by 24% and the risk of death by up to 50%. So these bras are even more meaningful. I am proud of this collective work, co-constructed with 35 breast cancer patients, 6 health professionals, and a number of passionate teammates. Thank you! #innovation #breastcancer #cocreation #coconception #decathlon #sportsinnovation

Barbara Martin Coppola on LinkedIn: #decathlonfuture #movingforward # decathlon #readytoplay #decathlonlinkedin

Barbara Martin Coppola على LinkedIn: #innovation #football #productdesign #patents #decathlon

Barbara Martin Coppola, Chief Executive Officer, Decathlon

Camille Thiebaut posted on LinkedIn

Video] Barbara Martin Coppola on LinkedIn: #decathlon #bikelife #family #sport

Barbara Martin Coppola on LinkedIn: #ikeadigitaldays #digitalization #humantechnology

Barbara Martin Coppola on LinkedIn: #decathlon #takingpartless #sustainability #circularity

Oğuzhan Erdik posted on LinkedIn

Camille Thiebaut posted on LinkedIn