Sephora at Kohl's & Ulta Beauty at Target: Beauty is a Bright Spot

Kohl’s projects that Sephora at Kohl’s will grow to achieve $2 billion in annual sales by 2025. Meanwhile, Target is adding hundreds of Ulta locations to its stores this year amid successful sales results in beauty.

Here's where Kohl's is adding Sephora shops and what to expect

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Holiday shopping 2021: Stage set for bigger beauty sales at Target, Kohl's

Kohl's Leans Into Sephora Store-in-Store Concept, Scaling It Down

Target Plans 250 More Ulta Beauty Shops-in-Shop in 2022 — 800 Total

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PHOTOS: Sephora and Ulta Compared: What's the Best Beauty Store?