Van Heusen signs Jacqueline Fernandez as brand ambassador for its new denim  brand - The Economic Times

Van Heusen signs Jacqueline Fernandez as brand ambassador for its new denim brand - The Economic Times

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Abhay Bahugune, COO of Van Heusen said, “We have recognised that the country’s younger consumers are seeking comfortable and functional denim wear considering the new norms being implemented across the workplace. We felt this is the best time to launch our new denim sub-brand.”

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