Supermarket labels are this summer's surprise style hit, so What happened when we asked this fashion influencer to wear the new £5 Tesco logo T-shirt?

For 20 years, the utilitarian stripes of Tesco
For 20 years, the utilitarian stripes of Tesco's Value range were the epitome of cheap. Reminiscent of Eastern bloc design and even nicknamed 'prison bars', they were so no-frills.

Supermarket labels are this summer's surprise style hit, so

The classic Duff's logo in neon is a vintage classic. Our hot wing warning is printed on the back. * Please allow 7-10 business days for delivery.

Duff's Neon Logo

Agencies on alert as Tesco goes shopping for media account

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Woman & Home January 2018 (Digital)

Grazia Issue 599 (Digital)

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