Success requires making tough decisions. Be brave or fail! by

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quot;Success requires making tough decisions. Be brave or fail!" by Maayan Gottlieb & Edik Mitelman - Download as a PDF or view online for free
As product managers, we often find ourselves in the epicenter of changes. Sometimes we initiate them, sometimes they happen to us. In both cases, the PM has to have the courage and the passion to make the right calls, even if they are widely unpopular or questionable. In this PRODUCTIZED talk, Maayan Gottlieb and Edik Mitelman cover the case study of AutoCAD Mobile that had to undergo a monumental strategic shift during its highest business success and describe how our PM team is embracing the change and setting the product up for success in the long term.