Millennials change way women shop for bras - The Boston Globe

The rise of “athleisure” apparel and the increasing demand for varied wardrobes are changing the way women shop for undergarments, specifically bras.
The rise of “athleisure” apparel and the increasing demand for varied wardrobes are changing the way women shop for undergarments, specifically bras.

Saw this on twitter and could not agree more. Millennial women's relationship with their bodies never recovered. : r/MaintenancePhase

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Millennials change way women shop for bras - The Boston Globe

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