Under Armour's partnership with Texas Tech will end when university jumps to Adidas – Baltimore Sun

Under Armour said its nearly two decade long partnership with Texas Tech will come to an end next year, after NFL star Patrick Mahomes announced news of Texas Tech University’s impending jump from the Baltimore-brand to rival Adidas.

A STORE FOR ALL ATHLETES

Texas Tech to drop Under Armour for Adidas after 18 years - Baltimore Business Journal

Texas Tech to drop Under Armour for Adidas after 18 years - Baltimore Business Journal

A STORE FOR ALL ATHLETES

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Gamblin' Gauchos 🎙️ on X: Texas Tech's apparel deal with Under Armour is set to expire in 2024. It's an opportunity for the athletic department to align itself with its most famous alumnus, the greatest football player of all time, and be the first and only

Empowering the Next Generation to be The Athlete No One Saw Coming

Texas Tech to drop Under Armour for Adidas after 18 years - Baltimore Business Journal

Under Armour Releases 2021 Sustainability & Impact Report, Outlines New Strategic Framework, Goals, and Targets